Graduate Certificate - Broadcasting Performance and Digital Media (1402)

Program Description In today's media intensive world, the demand for people who can present information in an interesting, entertaining and relatable fashion continues to grow. Whether you want to be an on-camera news anchor, host, weathercaster, radio announcer, podcaster, blogger, social media channel host, or marketing, advertising, public relations or commercial spokesperson, on-camera and voice performance skills are at the top of the list of qualifications needed to succeed. This one-year graduate certificate program is geared to open up an almost unlimited number of opportunities for storytellers and content creators of all types and interests. Students will develop their presentation and interviewing skills across a wide variety of media in a hands-on environment, using equipment ranging from cellphones to laptop or tablet-based home studio setups to state-of-the-art radio and television studios equipped with teleprompters, green screens and virtual sets. They will also learn how to make their work available to an internet-connected audience by building websites, blogging, and communicating using social media. In addition, entrepreneurial development will be an integral part of the program so that graduates will understand the process and importance of marketing themselves in an ever more competitive field.